Amazon Ads Verified Partner
Amazon PPC management.
Built around your margins.
We manage campaigns for established Amazon brands, using product costs, conversion, and catalog performance to guide where your budget goes.
Product-level decisions. Clear reporting. A flat monthly retainer.
What can this product
afford to spend?
- Selling price
- $40
- Product cost, fees & other variable costs
- − $24
- Contribution before advertising
- $16
- Contribution to retain per sale
- − $6
per attributed order$10
From the account work
Outdoor brand · Anonymized account
Give every campaign
a reason to exist.
The account was busy, but branded demand, acquisition and product goals were being measured by the same ACOS logic.
Frame from Enflet’s case videoWatch the account breakdown
~$900K~$1.15M
~22%~15%
Before and after the rebuild, as reported in the video over the following months; exact dates are not provided. TACOS is ad spend ÷ total revenue. This account’s results do not predict another brand’s results.
- 01 / Found
Activity without direction
Branded and non-branded searches shared budgets, while products with different margins faced one ACOS target.
- 02 / Changed
A job for each campaign
Enflet separated defense, discovery and ranking work, then linked budgets to product economics.
- 03 / Measured
Business outcomes over time
The team followed revenue and TACOS after the rebuild, alongside clearer visibility into what drove growth.
Amazon PPC management
An accountable partner.
A clear scope of work.
For established brands that need an experienced team to run campaigns and connect ad decisions to product profitability.
Flat monthly retainer · Scoped to your catalog
Explore the full service- Campaign executionBuilds, bids, budgets and search-term optimization.
- Product economicsCOGS, fees and advertising considered at ASIN level.
- Catalog prioritiesSeparate discovery, growth and brand-defense objectives.
- Monthly reportingWhat changed, why it matters and what happens next.
Reporting with a next step
See the numbers.
Understand the decision.
Your report should explain where the money went and which products deserve a closer look. Reading ad spend alongside product costs gives the next conversation a useful starting point.
Illustrative report excerpt. The figures below are invented to explain the calculation, not client results or a software interface.
| Product | Sales | Variable costs | Ad spend | Contribution |
|---|---|---|---|---|
| Product A | $20,000 | $12,000 | $3,000 | $5,000 |
| Product B Review first | $20,000 | $15,000 | $3,000 | $2,000 |
SignalSame sales and ad spend as Product A, but $2,000 contribution instead of $5,000.
Next checkVerify variable costs, conversion and inventory before reallocating spend.
How we work
Every change has
a reason behind it.
Product economics sets the limit. The campaign goal determines where to act. The next review tells us what to do next.
- 01 / Input
Product margin
Set what each product can afford after costs, fees and the contribution you need to retain.
- 02 / Purpose
Campaign objective
Separate defense, discovery and growth so every budget has a clear job.
- 03 / Action
Budget or bid change
Adjust spend where the objective and product headroom support it.
- 04 / Feedback
Review
Read sales, TACOS and contribution together, then continue, adjust or stop.
The review informs the next decision
Alfredo Roselli · FounderMeet the operator
The thinking behind
the account work.
Alfredo Roselli works inside Amazon advertising accounts and shares the decisions behind the numbers on Enflet’s YouTube channel.
His breakdowns cover campaign structure, product margins and the questions a dashboard alone cannot answer. They also form the basis of our resource library.
Watch an account breakdownAmazon Ads Verified Partner · Independent agency
From Alfredo’s account breakdowns
A closer look at the work.
What is a good ACOS on Amazon?
Work from product margins to an advertising target.
Read the guide ↗Campaign strategyWhere should PPC optimization start?
Find the constraint before changing another bid.
Read the guide ↗Watch the breakdowns
See the decisions behind the guides.
Start with Alfredo’s breakdown of why a good ACOS can still hide a weak business result.
Explore the video library
Featured Enflet videoGood ACOS, No Profit? Questions worth asking
Before you book
Who is ongoing management for?
Established Amazon brands with multiple products or complex catalogs that need help connecting campaign performance to profitability.
What happens in the free account review?
We discuss your Amazon account, where advertising spend may be underperforming, and which changes to investigate first. It is a starting conversation about your account and goals.
What should I prepare?
Bring your main business goal, the marketplaces you sell in, and the performance questions you want to discuss. Have recent advertising and sales reports available if you can. Do not send passwords.
Can you work alongside our existing team?
Focused consulting supports teams that keep execution internally. Use the review to discuss which responsibilities you want Enflet to take on through ongoing management.
How do I get pricing and engagement terms?
Ongoing PPC management uses a flat monthly retainer scoped to your account. Use the review to discuss catalog complexity, responsibilities, onboarding and the engagement terms.
How does reporting connect to profit?
The approach considers advertising performance alongside pricing, conversion, and catalog data. Discuss the available cost data and reporting requirements during the review.
Is the account review the same as a Power Hour?
No. The free account review is the starting point for discussing your account. Power Hour is a separate consulting service for focused account and strategy work. Ask about its scope and pricing when booking.
Next step
Book a free account review.
Talk through your account, where spend may be leaking, and what to investigate first. Bring your goals and recent performance questions. No pressure to commit.
A useful first conversation
What we can work through together.
Your goals and account
Bring your main business goal, marketplaces, and recent sales or advertising reports if available.
Where spend needs a closer look
Discuss the campaign or product performance questions you want help understanding.
What to investigate first
Identify the areas worth examining next and the information needed to make a sound decision.
No account credentials are needed to schedule.
Your booking details are handled under Enflet’s privacy policy.